Renowned French distillers Pernod Ricard are targeting the Chinese youth with a cocktail kit deli
Pernod Ricard recently unveiled their latest recruitment campaign, titled Mindset.
Pernod Ricard, the second-largest wine and spirits company globally, is intensifying its whisky f
According to credible sources, a new boutique hotel with whisky-themed bars will come up in Los A
The leading supermarket company, Aldi, has added another feather to their cap. One of its own alcoholic brand offerings has been named the “the best of the rest” at a distinguished spirits competition. Judges have also described the winning tipple as “a rich blend of the finest grain and malt whiskies from Scotland”.
A Scottish distiller has secured a major distribution deal with a Chinese corporation, in an effort to increase sales in the country.
Loch Lomond Group, the distiller, has initiated a partnership with the state-backed China National Cereals, Oils and Foodstuffs Corporation (Cofco). The partnership will see the company’s Scotch whiskies reach consumers across China.
A 15th century pub called Scotch Piper, Merseyside's very own slice of history, is all set for a big return this April. The local favorite has clearly withstood the test of time. Its authentic ales had once featured in CAMRA’s 2015 Good Beer Guide and earned the title of Liverpool’s Community Pub of the Year.