Devils River Whiskey Hits Stores in Early April

Devils River Whiskey, the latest small-batch bourbon from Texas, will be available in stores, beginning of April. The bourbon echoes the water it draws its name from, the Devil’s River, packed with rich flavors in each drop.

The bourbon uses grains that have been carefully handpicked, resulting in warm, golden notes. The proprietary fermentation process renders a bold drink. Using traditional copper pot stills, the mash is made near perfect, and the whiskey is then aged in dark #4 charred oak barrels, lending it a rich amber color. Limestone-filtered water from the river, near Del Rio, is added to the whiskey—making it a premium quality bourbon. The chill filtration process towards the end of production ensures a mesmerizing 90-proof classic Texan bourbon.

Devils River Whikey’s President and Chief Operating Officer Mike Cameron assembled a team to ensure successful launch. With more than 18 years of experience, Eric Hundelt serves as the senior vice president of marketing. He has worked with liquor brands, such as Smirnoff Vodka and Angels Envy Kentucky Bourbon. The Republic National Distributing Company’s former senior vice president, Keith Neil, is the current sales senior vice president of the whiskey company.

Cameron stated that idea came to him when he first visited the Devils River in college. After many brainstorm sessions for brand names, he finally took his parent’s suggestion. His faith in this venture was further strengthened when he met a friend who was going kayaking in the same river. Thus begun his research on the quality of the river’s water.

Located in southwestern Texas, the river derives its name from the Texas Ranger John Coffee Hays. After gaging the ferocity of the deep canyons and rough waters, he rechristened the river with a more apt name.

This whiskey will be available in small-batch bottles. It is a high-rye bourbon as it infuses more rye than corn. This results in a flavorful and rich bourbon which can be served on the rocks, neat, and even in a cocktail.

Whisky News source date: 
Tuesday, April 25, 2017


Bladnoch Launches New Luxury Whisky

Bladnoch began making whisky in 1817, and this was nearly seven years before production was legal in Scotland. However, in 2009, production was at a standstill and in 2015 David Prior an entrepreneur from Australia purchased the distillery, revived production and relaunched a new range of whiskies to celebrate Bladnoch’s rebirth. The new Bladnoch Bicentennial Release, a 29-year old expression celebrates the Lowland distillery’s history. In a statement Prior said, “In the last three years, we have significantly invested in Bladnoch to revive whisky production, as we strive to give Scotland’s most southerly distillery back its true title as the ‘Queen of the Lowlands.’”

Read More

Arbikie Releases New Scottish Rye

The revival of rye distillation in Scotland can be attributed to the growing number of distillers who have been initiating the commercial rye distillations recently. Joining the rye whisky trend for a charitable cause is the Arbroath-based, Arbikie Highland distillery. It is the first distillery producing Scotch whisky, vodka and gin on a 2000-acre single estate on the east coast of Scotland.

Read More

Bacardi Launches Global Whisky Collection In India

In an attempt to boost growth and improve market share, Cuban rum maker Bacardi has introduced its portfolio of global whiskies in India. Bacardi India, which mainly sells varieties of Bacardi rum and Bacardi Breezer, has introduced new premium-quality variants of its Dewar’s whisky in India.

Read More